I'm the president of a non-profit, professional organization for those 32 and under in the advertising and communications industry. Each year, we select one non-profit from our community and give them a FREE pro-bono campaign. It feels so great to give back to your city with your talent! Anyone can donate time or money, but to be able to utilize your God given skills for the greater good feels awesome.
This year, Ad 2 Houston selected Recipe for Success Foundation. Their goal is to reduce childhood obesity. Did you know this generation is the first expected to not outlive their parents? Let that sink in! How scary!! All because of poor diet and diabetes. In most cases, diabetes is a disease that we can cure by healthy eating. My very own Grandmother was put on a special diet at her assisted living home and reversed diabetes. She has been free of insulin shots for nearly 2 years now! I love knowing that my sweet Maw Maw does not have to prick her finger ever day and then give herself a shot.
Obviously, we were passionate about selecting Recipe for Success. Once they were selected, they asked for us to help with a specific campaign, VegOut! VegOut! challenges Houstonians to eat 30 different veggies in 30 days. Ideally, everyone would participate during March, which is National Nutrition Month. But, your veggie logs are not due until April 4, 2014 so you can have a little late start or even an early start. You actually don't even have to be from Houston to participate!
The Houston advertising community has been great to us and our campaign. We have had several billboards, radio spots, eblast and more donated to our campaign. We even got Miss Houston on as a spokesperson. But, we need people to actually sign up to participant in VegOut! Our goal is to quadruple last year's results of 500 participants. We've already exceeded them, but could use your help! Please check out the website and register today: VegOutHouston.org
Be sure to follow my blog for the month of March. I'll be posting (hopefully daily) about my diet on the challenge!
Thanks for the support.
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